Our Story
Your Beauty, Our Science
Founded by a team of Canadian medical professionals, our mission is to enhance natural beauty and restore confidence through evidence-based science. Our proprietary Nano-Peptide Complex is carefully formulated to support the vitality of lashes, brows and hair, delivering visible improvements. The result is naturally fuller, healthier-looking lashes and brows that showcase your authentic beauty.
Established in 2009, our story began with just one product – our original ILASH Eye Lash Conditioning Serum – with the main objective of creating the most effective lash conditioning serum available without the need of a prescription. The results were astounding and the brand blossomed quickly due to waves of customer inspired testimonials and pictures.
We had expanded our product line to Brows care and Scalp care. We not only strive to help you achieve longer, more luscious and youthful looking lashes - but also bolder brows, & fuller looking hair! Providing dual functioning ‘cosmetics with benefits’ is what ILASH is all about.
Your safety is our priority. Every formula is thoughtfully crafted without harsh ingredients, designed to meet — and exceed — global cosmetic standards. Because you deserve beauty that cares.
Proudly made in the USA, our products are developed under strict quality standards to ensure safety, purity, and performance you can trust.
Made with love for animals: We are free of animal-derived ingredients or animal byproducts, and never tested on animals.
Expertly developed with high-performance ingredients, every ILASH formula is results-driven—designed to deliver visible, transformative beauty with consistent use.
Helps strengthen and enhance the appearance of lashes, brows and hair
Conditions and helps keep hairs flexible and less prone to breakage
An encapsulated vitamin complex that nourishes lashes and brows
Moisturises for softer, stronger, shinier-looking lashes and brows
Conditions the scalp to support healthy-looking hair
Every ILASH, IBROW and IHAIR formula is made without the ingredients below, to keep it gentle on the delicate eye area and scalp.
Made without parabens, a group of preservatives many people prefer to leave out of their daily routine.
No added fragrance. The eye area and scalp are sensitive, and fragrance is a common cause of irritation.
Sulfate-free, for gentle formulas that won't dry out lashes, brows or scalp.
They changed the game + are loved forever
Longer, fuller-looking lashes in 3 to 6 weeks
2020 - Beauty Insider, Best Lash Serum Editors' Choice 2020
2021 - Harper's Bazaar Malaysia, Beauty Hot 100 2021 Winner
2022 - Harper's Bazaar Singapore, Best Lash Serum
Fuller, bolder-looking brows in 4 to 8 weeks
2020 - Sisters Beauty Trends - Beauty Star Awards and Sisters Beauty Trends, Experts' Choice Star Awards
2021 - Beauty Insider, Best Eye Care 2021, Best Eyebrow Serum
Healthier, thicker-looking hair in 8 to 16 weeks
2021 - Beauty Insider, Best Hair Care,
Best Hair Loss/Thinning
DISCOVER OUR BEST SELLERS
Our most-loved serums for fuller-looking lashes, bolder-looking brows and healthier-looking hair.
From €27,95
From €35,95
